The New Year has arrived with all the resolutions we hope to tackle.

To keep you from renewing the same resolutions next year, we’ve pulled together some mobile tips & helps to make sure 2014 the year you succeed with your goals. Your smartphone could be your best mentor!

ADMIT IT, we’re all helplessly addicted to mobile games like Candy Crush, Dots and Temple Run. We struggle to put our phones down and concentrate on work- but that’s no fun.  Just one more try? It won’t take long. We reach out our hands and feel soothed to touch that gadget again. Boom. Another 20 minutes flies away.  People are vulnerable to games by nature. To attract players to join and keep them playing, gamification design usually provides an exciting and adventurous setting, some “goals” and “obstacles” to beat, and a world that connects the player to his or her character.  The players get a sense of accomplishment and tend to feel better about themselves from playing.[1]

Thanks to Steve Jobs, gaming has expanded its arena to our fingertips. Smartphones have rapidly become a powerful gaming platform due to its portability and technological features. The mobile application markets also open up a direct distribution channel for innovative designers to provide beautiful gaming apps in great quality. By 2015, mobile gaming revenue is estimated to reach $7.5 billion worldwide, tripling from $2.7 billion in 2012.[2]   There is no doubt consumers are turning to mobile games. Advertising within mobile games allows brands to develop their own forms of entertainment and drive engagement.

It is a whole new way to encourage consumers to interact with the brand and build a community.

Experienced with game developing in various industries, the Aurnhammer team has observed business success in branded mobile games. We came up with a white paper, “Business of Branded Mobile Games”, to put marketers at ease in regards to planning their gaming strategy.

New Yorkers are known for tackling fast-paced lifestyle without losing their elegance. They can be trapped in the ancient subway system as well as the bizarre fusion cuisines. Thanks to technology, city dwellers now can manage their world on-the-go with mighty smartphones and tablets. As a member of the Aurnhammer marketing team and an avid Android user, I want to share four of my favorite Android mobile apps that help me get on the Big Apple without missing a beat.

I use an Android phone because of its freedom of personalization, and its capability of linking my Google account to the entire device. Like most people, I spend a lot of my time browsing mindlessly on Facebook. But there are many other less frequently mentioned apps that have brought me eye-opening experience.

Oh Valentine’s Day
How you tickle me every
Time you come around

by Tim Aaron
Aurnhammer Philosopher and Social Media Strategist

For some of us, February 14th is a wonderful day for shared love and affection where individuals emote, demonstrating to others just how much they care. For others, it is a nightmarish day for realized loneliness and tearful rejection where individuals hide themselves in dejected isolation. We at Aurnhammer spurn the polarized conceptions that depict the day as two opposite extremes. So, we’ve created some videos to identify what Valentine’s Day is actually for:

Dating

http://www.youtube.com/watch?v=VdUePq50QyI

Jealousy

http://www.youtube.com/watch?v=n2HiXExqYRU

Lust

http://www.youtube.com/watch?v=O0jcV53C7uU

Expressing emotions

http://www.youtube.com/watch?v=uERA5DgRfwE

Love songs

http://www.youtube.com/watch?v=lvD2C_083ro

Realizations

http://www.youtube.com/watch?v=EZDpPqjfuoM

And, of course, supporting a government that isn’t full of gangsters

http://www.youtube.com/watch?v=06zFJvLItJ8

If you want to create funny, cute, provocative, or even dirty video valentines, download the Say It! app and you’ll be sure to put a smile on the faces of those you love. It’s simple, quicker than making a collage valentine yourself, and can be shared via email and Facebook. Just download the app from the iTunes app store, choose an animated character, record your oh-so seductive voice, and share the video valentine with family, friends, and, of course, that special someone. Updates on the app are pending so check in soon for an even more seamless mobile experience. We hope you enjoy the day of love and cheers to us both if your video valentine helps you get some.